The Human Experience Roadmap

The Human Experience Roadmap

Forsta’s Human Experience (HX) Roadmap is designed to help you understand customers from all angles. With Forsta’s Human Experience roadmap, leaders and decision-makers get the best of both quantitative data and qualitative feedback to deliver best-in-class experiences and grow the business. Contact Forsta to see where your organization is along the roadmap.

Observe: Gather observational and behavioral data from multiple sources


Convene: Capture experiences, attitudes of your customers from surveys, focus groups and other methods

Empathize: Understand the emotion that drive human behavior. Without this analysis deeper insights may remain hidden

Connect: Integrate both qualitative and quantitative insights Predict: Build models to support strategic planning

Inspire: Display insights that engage stakeholders and inspire action

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