Cognizant Direct-to- Consumer Media Solution on AWS

Cognizant Direct-to- Consumer Media Solution on AWS

Leverage data, analytics, and AI to position your streaming services for long-term success.

 The business model of the media industry is changing. Traditional distribution and ad-supported revenue models are being replaced with a dynamic consumption model that prioritizes entertainment on-demand and one-to-one engagement. Media providers who embraced a one-size-fits-all relationship with their consumers are now finding

themselves at a severe disadvantage. The recent consolidation in the industry corresponds to the burning need for premium content, at scale.

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