IBM Watson Advertising Weather Targeting Seasonal Activation Calendar

IBM Watson Advertising Weather Targeting Seasonal Activation Calendar

The changing seasons provide a chance to connect with consumers in new ways. This calendar, developed by IBM the Watson Advertising team, can help you find new opportunities to form meaningful relationships with your customers by creating more relevant messaging & campaigns guided by the world’s most accurate forecast. IBM Watson Advertising Weather Targeting calendar combines forecasts from The Weather Company, an IBM business with Weather Targeting trigger recommendations to create opportunities for delivering relevant messages to your consumers during the seasons ahead.

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